Many pickup truck buyers stick with the same brand for life, selecting a truck-based mostly on what their mom or dad drove or what they decided was the hardest model, stated Erik Gordon, a professor at the University of Michigan Ross School of Business. Truck production, according to Tesla's website, is slated for late 2021.
There is now no official release date for the Cybertruck models. "Pickup trucks are critical for building America and I couldn't see how that could apply to Tesla's truck". Tesla shares fell six per cent on Friday.
Tesla's pickup is extra more likely to appeal to weekend warriors who need an electric vehicle that may deal with some outside journey.
Unlike the Model 3, which required a $1,000 deposit, Tesla only want a $100 deposit for the Cybertruck and, although not quite reaching the heights of the Model 3's 250,000 deposits in 48 hours, the Tesla Cybertruck has garnered 146,000 deposits in a similar timescale. Musk's tweet breaks with the recent practice at Tesla, which has stopped giving reservation figures on its quarterly earnings calls, saying the metric wasn't relevant.
The eye-catching and unique design of Cybertruck included its adoption of the same stainless steel alloy as that of the spaceship manufactured by SpaceX, another company owned by Musk. But Karl Brauer, executive publisher at Kelley Blue Book and Autotrader, said Musk was trying to sell too much - a new technology and an outlandish design.