Hong Kong-based airline Cathay Pacific said Wednesday it would honor first and business-class tickets from Vietnam to NY it mistakenly sold online for about $675 - that should have cost as much as $16,000.
"Oh my goodness this is an incredible fare", he wrote, but he warned travelers to wait a few days after booking to make additional non-refundable plans.
"We do not want to go back on our promise to our customers", Cathay said on its Twitter account.
The airline has struggled against competition, particularly from low-priced Chinese carriers covering Hong Kong, mainland China and South East Asia.
A business class return ticket to NY from Vietnam's Da Nang costs around US$16,000 (S$21,900) for travel in July and September, according to Cathay Pacific's website on Wednesday.
Prices on the same route in July and September cost $16,000.
Cathay told the paper that it appeared that Lee's travel companion had canceled the ticket, not the airline. According toThe Guardian, the Hong Kong-based airline declined to comment when asked how many passengers claimed the grossly underpriced tickets on New Year's Day.
Cathay isn't alone here, other airlines have also made similar pricing mistakes.
In October, Cathay Pacific was the subject of a data breach in its IT systems, jeopardising the personal information of up to 9.4 million passengers. Both carriers didn't disclose how many people purchased the cheaper tickets.
The next day, another travel website The Points Guy reported seeing business class flights from Danang to NY selling for less than US$700 - "cheaper than a coach ticket".