Move over, Tinder & Bumble: Facebook begins testing dating project internally


Move over, Tinder & Bumble: Facebook begins testing dating project internally

Now the hot update is that Facebook has begun rolling the app to its employees to test the app for any bugs or uneasiness in using the app.

Jane Manchun Wong, an app researcher, discovered features of a Facebook dating app and posted screen shots on Twitter.

Facebook recently shut down "Lifestage", its standalone social networking app that it released a year ago for high schoolers.

Just two months back, Facebook announced its parallel dating app as well.

Facebook is now testing the dating feature in its app with Facebook employees, a process known as "dogfooding".

Remember that Tinder-like service Facebook is developing? The goal for this dogfooding is to test the end-to-end product experience for bugs and confusing UI. "This is not meant for dating your co-workers", read a screenshot.

Facebook then asks employees to only use "dummy" data that will be deleted before the official launch, and signs off with a warning alluding to the toxic culture that can surround much of online dating: "As a reminder, Facebook policies such as harassment and code of conduct apply to all dogfooding activities".

Dogfooding is an informal term used by companies to describe internal testing. Aspiring yenta Mark Zuckerberg explained it was "going to be for building real, long-term relationships, not hookups". "Your friends aren't going to see your profile, and you're only going to be suggested to people who are not your friends", he added.

Later, on its blog, Facebook dished out a few more details: "People will be able to create a dating profile that is separate from their Facebook profile - and potential matches will be recommended based on dating preferences, things in common, and mutual friends".

Facebook Product Chief Chris Cox showed a design of the dating project to the audience.

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