Cannes Film Festival adds new rules aiming to include more women

Mahira Khan will be the first Pakistani representative of a makeup brand at Cannes red carpet. She will join the Indian contingent of Kangana Ranaut Deepika Padukone Sonam Kapoor and Aishwarya Rai Bachchan

Cannes 2018: Meet the festival jury

Moreover, the nine-member Competition jury of 71st Cannes Film Festival is not only headed by Cate Blanchett, it also has four other women on it - filmmaker Ava Duvernay, actresses Lea Seydoux and Kristen Stewart and Burundian author and composer Khadja Nin. The star spoke eloquently about perceptions of women in film, discussing gender parity, racial diversity and how "being attractive doesn't preclude being intelligent". Of course that's going on in our industry.

"You should never judge on one year", he told a news conference, while adding that the famously harsh press corp at the Cannes festival - where movies are often booed during media screenings - could have "scared certain productions" away.

Three of the 21 films competing for the Palme d'Or this year were directed by women.

While Cannes organizers acknowledge the gender inequality, they insist this merely reflects the under representation of women directors in the cinema industry as a whole.

"With the presence at Cannes Film Festival, the idea is to get them into the market, find a larger distribution stream and to work on existing co-production treaties", said filmmaker Bharat Bala.

Director Thierry Fremaux admitted that Cannes "will never be the same again" after the Weinstein scandal, and said festival-goers will be warned about their behaviour when they arrive at the huge French Riviera event, which starts on Tuesday. She admitted that she would want to see more women directors but the change can't happen overnight. Absolutely. Do I expect and hope that's going to happen in the future?

He agreed that the distribution mechanism for regional cinema isn't great within India itself, but said things are changing due to streaming platforms like Amazon and Netflix, which have enabled their global reach.

"Many wheeler-dealers and producers still parade with paid-for models or prostitutes on their arms, which makes female film-makers deeply uneasy about what, precisely, is valued by the money men". "But who knows what this particular experiment will be, and I'm sure his body of work will stand with or without the Palme d'Or". "It's very hard to sit in judgment of another artist", she said.

Despite not premiering any films at Cannes 2018, Netflix is still sending its acquisition team to purchase titles for distribution.

Asked if he ever sexually harassed or acted inappropriately with her, she said: "Yes".

The glamorous 11-day festival is famous for seeing celebs rock head-turning looks, from the red carpet to the parties.

"It's frightful to lend this such importance, it's ridiculous", Fremaux said. The world would be terribly boring if it was.

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