Airtel partnered with Karbonn to launch its 4G smartphone, and Vodafone has similarly tied up with Micromax to launch the Bharat-2 Ultra. Airtel and Karbonn partnered to launch the low-priced Karbonn A40 Indian 4G smartphone with a Rs 169 special unlimited 4G plan.
To avail the smartphone for Rs 999, customers should only use Vodafone number on the handset.
The availability of Android smartphones at the price of feature phones will take the sheen of the Jio Phone, which is after all just a feature phone with 4G support. After purchasing, users have to insert a Vodafone SIM card to enjoy affordable tariff plan of Rs. 150, whose benefits are yet to be disclosed by Vodafone. Vodafone says that the recharges can be of any denomination totalling to a minimum of Rs. 150 per month. At the end of 18 months, users will receive a cash back of INR 900, and after another 18 months, a cash back of INR 1,000 in their Vodafone M-Pesa wallets. The processor is further coupled to a 512 MB RAM and 4GB internal storage which can be further expanded via microSD up to 32GB.
Bharat 2 Ultra smartphone specifications: The Micromax Bharat 2 Ultra runs on the Android 6.0 Marshmallow operating system. Now with Bharat 2 Ultra smartphone, Micromax is clearly aiming at the segment of Indian population who still can not afford to switch from a feature phone to a smartphone. "This will help fulfil the aspirations of several million phone users across the country who desire a smartphone but couldn't afford one", Avneesh Khosla, Associate Director - Consumer Business, Vodafone India said.
Going through the camera department, the device offers a basic 2 MP rear-facing camera and a 0.3 MP front-facing selfie camera (for the namesake). It is the sixth phone in Micromax's Bharat lineup of devices.
With Bharat2 Ultra, Micromax and Vodafone are said to apply nearly the same strategy as Airtel and Karbonn did with the newly launch Karbonn A40 Indian 4G phone.
Unlike other network providers, Vodafone has not launched any exclusive data and voice pack for the device. The phone will come bundled with a Vodafone SuperNet 4G connection. On the battery front, the Bharat 2 Ultra comes packed with a decent 1,300mAh battery that is rated to deliver up to 4 hours of talktime and up to 100 hours of standby time. Will you buy this latest bundle from Vodafone?